Boost Recruiting Performance with Text Messaging Analytics
Text recruiting is on the rise! Get your prospective candidates’ immediate attention and reach them wherever they are with Rakuna’s Text Recruiting Software.
Our Customers
Hundreds of recruiting teams around the world are using Rakuna platform to scale recruiting
We love the spreadsheet, can email and follow-up with candidates easily. We have also received many great and positive responses from the candidates post-events. The Customer Support team has been super responsive and helpful via phone, intercom, and email. I would give them 10/10.
Jasleen K. Bains
Senior Recruiter at Amica
Rakuna really takes into consideration and integrate a lot of improvements that we suggest – it’s a good partnership.
Michael Armstrong
Campus Recruiting Team Leader at Southern Company
I love it, I love it so much! With Rakuna, I handled 100+ candidates all on my own at the event and everything still went really smoothly. I can’t imagine not having this app with me at events. I’ll definitely need this app when I go out to recruit.
Nicole Mincin
Recruiter at Applied Materials
I think Rakuna implementation was a huge success for us this season, not just in how we track the data but also in how we document things and have the candidates’ profiles in the system. Save so much Time & Energy!
Macey Robertson
Senior Campus Talent Acquisition Specialist at Klein Tools
Accelerate The Hiring Process
Send mass text messages in seconds, grow engagement rates exponentially, and make more placements – all with less manual work and in less time.
Humanize Recruitment with Personalized SMS
Build relationships and keep your candidates engaged from their very first touchpoint to the end of the recruiting process. Customize your campaigns and set yourself apart by providing the human touch to every message you send!
Boost Recruiting Performance with Text Messaging Analytics
Text Smarter With API Integration
Rakuna’s SMS Recruiting Platform connects seamlessly with top ATS platforms like Workday, SuccessFactors, Greenhouse, and more. Enjoy real-time data sync, zero manual work, and smooth workflows.
Empower Your Recruiters With Powerful SMS Features
GENERATE BULK TEXT MESSAGES:
Sending and tracking bulk SMS campaigns has never been simpler! Customize your template to conduct mass personalized messages!
SEND 1-1 TEXT MESSAGES:
Send personalized 1-1 text messages to candidates through Rakuna’s web-based platform. Create, customize, and save multiple templates for easy access.
AUTOMATE SMS CAMPAIGN:
Put the hassle of menial tasks out of the equation! Actively engage with candidates through automated mass and targeted messaging campaigns.
OPTIMIZE TWO-WAY SMS CHAT:
Maximize back-and-forth candidate texting communication and deliver quick responses to urgent questions. Rakuna will save and keep track of all interactions for seamless follow-up by other recruiters.
INTEGRATE WITH EVENT MANAGEMENT AND INTERVIEW SCHEDULING:
Extend the reach of your text recruiting campaign by scheduling and automatically sending SMS messages to candidates post-events and post-interviews.
MAXIMIZE CRM RESULTS:
Track your text recruitment data through auto-generated reports to best measure your text recruitment campaigns. Download crucial analytics to your phone or tablet with Rakuna Text Recruiting.
Knowledge Snippet - Common Use Cases
Knowing The Rules
Text-based recruitment efforts—whether through an SMS recruiting platform or mobile recruiting campaigns—are legally considered commercial SMS communications.
This classification means recruiters using text messaging must follow regional laws like the Telephone Consumer Protection Act (TCPA) in the U.S., Canada’s Anti-Spam Legislation (CASL), and the EU’s General Data Protection Regulation (GDPR).
Each regulation has specific rules: TCPA consent remains valid even if a candidate switches devices, while CASL permits implied consent if there’s an existing relationship, like a past inquiry. Regardless of the differences, one shared standard stands firm—candidate texting is only legal when clear consent is given.
Ignoring this can result in fines of $500 to $1,500 per violation and damage your reputation with potential hires. A thoughtful, compliant approach ensures your mobile outreach doesn’t turn into a legal liability.
The Cost Of Rule Violation
Failing to prove you have permission for candidate texting can trigger financial penalties—up to $1,500 per instance if done knowingly.
Worse, non-compliance with commercial SMS laws can quickly erode trust among both prospects and partners. These regulations aren’t red tape, they’re safeguards against spam and shady messaging practices.
If your text-based recruitment strategy doesn’t put candidate experience first, your team may come off as careless or intrusive. While mobile recruiting tools are powerful for scaling outreach, even the best SMS recruiting platform can backfire if used recklessly.
Recruiters must balance speed with strategy to ensure their messaging lands as helpful, not as spam.
Questions about Text Recruiting Software?
Can I have multiple numbers? Can I use my personal numbers?
Yes, you can do both. Multiple and preferred numbers are supported as long as they are new and unregistered.
Is there a character limit for my SMS messages?
Yes. The limit for 1 SMS credit is 160 characters. This includes normal text and emojis.
Can I attach multimedia materials to my SMS messages?
Yes. At the moment, Rakuna Text Recruiting Software users can insert emojis and attach links under specific texts.
Can I limit who has access to which number?
Yes. Different users can be assigned with separate ‘sent from’ numbers in the system.
Can I send or schedule text messages from my PC?
Yes. You can directly send and instantly receive SMS messages within the Dashboard without using any phone devices. You can choose “Send now” or “Schedule” to send your text later.
Do I need my phone to use this product?
No. You can send and receive SMS messages right on Rakuna Dashboard where all candidate profiles are managed.
Are brand customization options available?
As far as customization that SMS text messages allow, “sent-from” numbers can be set to display your organization’s name to your recipients.
Does Rakuna Text Recruiting Software allow ATS integration? If yes, which ATS are supported?
Rakuna works with all major Applicant Tracking Systems. For example:
– Workday
– SAP SuccessFactors
– Greenhouse
– iCIMS
– Lever
Additionally, we can integrate with any ATS as long as it allows data to be securely pushed/pulled via APIs. Learn more here: https://www.rakuna.co/ats_integration/
How easy is integration with other software modules?
Rakuna Platform is API-driven. That means the product has been built from day 1 to be integrative – users can plug it into other systems.
Does Rakuna support SSO authentication?
Yes. Rakuna supports SSO authentication such as Azure Active Directory and Google SSO. Set-up & maintenance costs may be applied and vary depending on the company’s requirements and SSO policy.
How easy is integration with other software modules?
Rakuna Platform is API-driven. That means the product has been built from day-1 to be integrative – it can be plugged into other systems.
The typical process is that one of our system engineers will be assigned to collaborate with your product engineer or third-party account executive. They will structure data forwarding from Rakuna to third-party software. This is under the condition that the third-party enables its gate to accept incoming data from Rakuna.
